PERSONAL BRANDING
ARE YOU READY TO GET SERIOUS ABOUT YOURSELF? (personal branding)
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| Uniqueness |
WHAT DOES PERSONAL BRANDING MEAN
Personal branding is how you promote and position yourself for others to see.
I'd like to keep this definition very short and simple because
I don’t want to bother you with other complexities regarding personal branding
for the purpose of your quick action and response towards it.
Personal branding suggests that we find our Uniqueness and carefully and intentionally prepare and position ourselves to begin to represent that.
If you desire to become a people’s person, a leader, a mentor, an
influencer, an entrepreneur, and so on, you have to put in efforts to build a reputable brand that will voice out what you stand for.
Building a personal brand is not for people with a microwaved
mindset, but for people who desire to be at the top of their various endeavors. Those who see their tomorrow in their today, who realize that for every day that
passes by goes away with a mussel of their opportunities whether utilized or
unutilized.
I will focus mainly on building a personal brand for start
ups.
HOW DO YOU BUILD A PERSONAL BRAND
To build a personal brand you must consciously decide to
invest in you. The following steps will help you build a personal brand.
DECIDE WHAT YOU WANT
What do you want to become? How do you
want people to perceive you? What personality are you trying to portray?. These
are the questions that deserve imminent consideration fro you before you
start.
Your brand is meant to speak for you even in your absence,
so you need to make a decision on what you want so that you will maintain a
level of consistency when you start building your brand.
FIND YOUR NICHE
What do you want people to know you for? What do you desire to be an authority in?.
A niche is a job or activity that is very suitable for someone. You should choose your niche based on your passion and what you are ready to dedicate time and effort in.
Be very specific on The niche you are going for. Example Relationship, Health, personal development,
Business, Travel, etc.
DECLUTTER YOUR SELF
Often times we find ourselves very clustered
with a lot of distractions from the association we keep. It is very necessary
that we shed negative energies in the order to become the outstanding person we
are trying to be.
To declutter yourself, stay away from people that do not add value to you or does not contribute to your growth.
“You are the average of the five people you spend your time with. If you hand out with four broke people, you will be the fifth, and if you hang out with four business-minded people will also be the fifth”. Unknown.
Clean up your social media space. The first action I took to
build my personal brand was to clean up my Facebook home page. I removed a lot
of friends, added quite a few, arranged my timeline to a personalized standard, and all other formalities. The same with my twitter, and Instagram platform.
The goal plan is to be someone that others can look up to. Organize yourself.
Building a personal brand takes time and effort, but the result is
always worth it.
Quality takes time.


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